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Captia
Winning listings is harder than ever, and every agency is chasing the same sellers.
Find it even before the owner thinks of selling
With Captia you carry more stock without growing the team: it detects the opportunity, prioritises it, runs the valuation and leaves the first contact prepared, compliantly.
How it works
The product
What it does Captia
Opportunities hiding in your own database
It picks out buyers and tenants who closed a deal 18 months ago or more — the natural candidates to sell their previous home. One button, and they show up as new listing opportunities.
Signal from the portals
Idealista (Mapa de Captación) and Fotocasa (Mandatos), on top of your own sources — it never rests on a single channel.
Listings straight from your advertising
Facebook and Instagram ads with click-to-WhatsApp land in Atiende, which qualifies the enquiry from the first message; once qualified, it drops into the CRM.
The loop actually closes
When an opportunity is marked as won, it creates the owner profile and a draft listing on its own — it enters the real funnel, instead of sitting there as a stray notification.
"Do I have a buyer?", answered with real data
It matches every opportunity against the agency's live demand with a proper fit algorithm, and moves the priority itself the moment it finds a match. Recalculated continuously.
Automatic valuation (AVM)
It estimates price per m² and area value from the real sale prices published by the Colegio de Notarios de España (the Spanish notaries' association) — deed prices, not asking prices — with a stated confidence level.
Referrers
Log opportunities brought in by notaries, solicitors or banks, with a record of who brought each one.
Captia's dashboard
Total opportunities, listings won, conversion rate and average days to win a listing.
The alert, day and night
When a genuine private seller comes in, it flags it by itself — during office hours it asks someone on the team to call within 5 minutes; outside them, it leaves the first contact ready to go.
Compliance built in, not bolted on afterwards
Mandatory screening against the Lista Robinson (Spain's do-not-call register), landline and 900 numbering only (never mobiles, per Orden TDF/149/2025), objection and opt-out in one click, AML identification when a listing is won.
How it fits
It all starts here.
What Captia finds, Studio produces →